Sugar Shane's began with a stranger on a plane, a spontaneous bakery tour across New York City, and one founder who came home to Atlanta completely fired up with a vision.

Shane Quillin wasn't a trained baker. His background was in supply chain management. But in late 2019, after discovering the world of gourmet cookies on a trip to New York, he taught himself the craft from scratch — testing recipes, obsessing over every detail, and setting one standard for every cookie that left his kitchen: it had to be unforgettable.

Sugar Shane's officially launched on March 1, 2020 — eleven days before a global pandemic changed everything. The corporate catering business Shane had planned disappeared overnight. So he pivoted, started selling from his home kitchen, and got to work building something real.

The demand grew faster than anyone expected. By June 2020 orders were surging, lines were forming, and customers were travelling from across the Southeast just to get their hands on the cookies everyone was talking about. By October 2020, Sugar Shane's had outgrown the home kitchen and moved into its first Midtown location — and the brand has never looked back.

Today Sugar Shane's is an award winning gourmet bakery with multiple Atlanta locations, nationwide shipping, and a rotating weekly menu that keeps customers coming back every single week. We've been recognized by FOX 5 Atlanta, Tastemade, StyleBlueprint, The Atlanta Journal-Constitution, and more.

But beyond the awards and the press, Sugar Shane's has always been about something bigger — creating moments. It's where birthdays are celebrated, friendships are made, and road trips get planned around a cookie stop.

We're grateful you're part of the story. And we can't wait to share what comes next.